
Your Business is our business
We believe in achieving our success through the success of our clients and our experts know just how to do that
We're prepared to help you at whatever level you need, from simple advice to long-term engagements to help you make the most of every opportunity
Whatever the size of your business, whether you're just starting out or looking to hit a step change in growth, we've got you covered. Our mantra is to analyze, identify, advise, execute and improve
Our mission is to create relationships, not transactions and our promise is to be there as questions or issues arise, every step of the way
We're a team that has extensive experience across Sales, Marketing, Business Leadership, Strategy and Innovation with experience working with an enviable list of companies including Mars, GE, Nestle, Walmart, Amazon, Publicis Health and McCann-Erickson
We have covered virtually every B2C and B2B sector including CPG, Healthcare/Pharmaceuticals, Retail, Franchising, Services, Leisure, Finance, Insurance, and Technology
Our track record includes developing Innovation Frameworks, Business Planning Processes, Brand/Marketing/Sales Annual Plans, Market Insights, Competitive Intelligence and much more
Founder Ken Blackburn spent over 30 years working in Tier 1 companies across Europe and North America in diverse business sectors and channels, always with a focus on innovation and strategy
In 2023 he founded Silver Fern Strategy so he could offer his experience to businesses that wanted to see rapid yet sustainable growth, achieved through exceptional brand strength
Projects to date have focused in the Healthcare sector working with a global brand to launch a unique and groundbreaking therapy that has been decades in development and is set to completely change the course of one of the most devastating diseases
At Silver Fern Strategy we believe in doing things the right way and that starts with truly listening to our clients and properly understanding their unique situations - cookie cutters should only be used for making cookies
Business problems are complex, which is why we believe in assembling a story from the details and in assimilating all perspectives so we can deliver not just one but a range of solutions
Solutions that can deliver the:
'What'
Situation Analysis and Insights
'So What?'
Implications and Choices
'Now What?'
Clearly Articulated Recommendations
Whether you're looking for help in developing a basic business plan, an in-depth strategic analysis of your market, customers and competitors, or creation and launch of innovative products or services we are here to help
We're a team built on youth and experience and we work hard for our clients
We aren't the cheapest but we are extremely cost-effective and we take great pride in the success of those that we work with
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